Texas Sues TV Manufacturers for Alleged Unauthorized Data Collection via ACR Technology
Updated: 01.03.2026 17:23
· First: 16.12.2025 19:29
· 📰 4 src / 10 articles
Texas Attorney General Ken Paxton has filed lawsuits against Sony, Samsung, LG, Hisense, and TCL Technology Group Corporation for allegedly using Automated Content Recognition (ACR) technology to secretly capture screenshots of users' viewing activity every 500 milliseconds and sell the data without consent. The suits highlight concerns about data access by Chinese companies under China's National Security Law. A Texas court initially issued a temporary restraining order (TRO) against Samsung, prohibiting the company from collecting audio and visual data from Texas consumers' smart TVs. However, the court vacated the TRO the following day, allowing Samsung to continue its data collection practices. The TRO, which was set to extend until January 19, followed allegations that Samsung's ACR enrollment practices are deceptive and violate the Texas Deceptive Trade Practices Act (DTPA). The court also noted that users are pressured into consenting to data collection through dark patterns, making it difficult to fully opt out. The lawsuits allege that the collected data is sold to third parties for ad targeting, violating users' privacy rights. This follows a similar 2017 case against Vizio, which settled for $2.2 million for similar practices. Samsung and the State of Texas have reached a settlement agreement over the alleged unlawful collection of content-viewing information through its smart TVs. As part of the agreement, Samsung will revise its privacy disclosures to clearly explain its data collection and processing practices to consumers. Samsung must halt any collection or processing of ACR viewing data without obtaining Texas consumers’ express consent and update its smart TVs to implement clear and conspicuous disclosures and consent screens.