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Google confirms ads in AI Search with personalized experiences

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Google has confirmed that AI Search will include ads. The ads will be integrated into AI Mode, a ChatGPT-like personalized experience that will offer tailored responses based on user queries. Google is experimenting with ads within AI Mode and plans to expand this integration. The integration aims to provide more helpful and personalized advertising experiences. Google's AI Mode will leverage user data from services like Gmail and Drive to enhance personalization. The company reported $56.57 billion in revenue from ads on Search and YouTube, emphasizing the importance of ads in its business model. Google's Robby Stein discussed potential use cases for AI-driven ads, such as recommending similar products based on user-uploaded images or providing contextually relevant information for complex queries.

Timeline

  1. 01.11.2025 18:56 1 articles · 9d ago

    Google confirms AI Search will include personalized ads

    Google has confirmed that AI Search will include ads, integrated into AI Mode. The ads will be personalized based on user queries and data from services like Gmail and Drive. Google is experimenting with this integration and plans to expand it. The company reported significant revenue from ads, emphasizing their importance. Potential use cases for AI-driven ads include product recommendations and contextually relevant information.

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