Meta Files Lawsuits Against Advertisers Involved in Celeb-Bait Scams
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Meta has filed lawsuits against advertisers based in Brazil, China, and Vietnam for engaging in deceptive advertising practices, including celeb-bait scams and cloaking techniques. The company has also issued cease and desist letters to marketing consultants offering services to bypass ad policy enforcement systems. The scams involved misusing celebrity images to promote fraudulent healthcare products, investment schemes, and other malicious activities. Meta has taken steps to suspend payment methods, disable related accounts, and block domain names used in these scams. The company has also developed protections for celebrities whose images are frequently used in such schemes. Additionally, Meta's actions come in the wake of reports indicating a significant portion of its ad sales in China were linked to scams, illegal gambling, and other banned content.
Timeline
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27.02.2026 09:56 1 articles · 3h ago
Meta Files Lawsuits Against Advertisers for Deceptive Practices
Meta has filed lawsuits against advertisers in Brazil, China, and Vietnam for engaging in celeb-bait scams and other deceptive advertising practices. The company has also issued cease and desist letters to marketing consultants offering services to bypass ad policy enforcement systems. Meta has taken steps to suspend payment methods, disable related accounts, and block domain names used in these scams. The company has developed protections for over 500,000 celebrities and public figures to combat celeb-bait scams. Additionally, Meta's actions come in the wake of reports indicating a significant portion of its ad sales in China were linked to scams, illegal gambling, and other banned content.
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- Meta Files Lawsuits Against Brazil, China, Vietnam Advertisers Over Celeb-Bait Scams — thehackernews.com — 27.02.2026 09:56
Information Snippets
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Meta filed lawsuits against advertisers in Brazil, China, and Vietnam for deceptive advertising practices.
First reported: 27.02.2026 09:561 source, 1 articleShow sources
- Meta Files Lawsuits Against Brazil, China, Vietnam Advertisers Over Celeb-Bait Scams — thehackernews.com — 27.02.2026 09:56
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Advertisers used celeb-bait scams involving altered images and voices of celebrities to promote fraudulent healthcare products.
First reported: 27.02.2026 09:561 source, 1 articleShow sources
- Meta Files Lawsuits Against Brazil, China, Vietnam Advertisers Over Celeb-Bait Scams — thehackernews.com — 27.02.2026 09:56
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Meta issued cease and desist letters to eight marketing consultants offering services to bypass ad policy enforcement systems.
First reported: 27.02.2026 09:561 source, 1 articleShow sources
- Meta Files Lawsuits Against Brazil, China, Vietnam Advertisers Over Celeb-Bait Scams — thehackernews.com — 27.02.2026 09:56
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Meta has suspended payment methods, disabled related accounts, and blocked domain names used in the scams.
First reported: 27.02.2026 09:561 source, 1 articleShow sources
- Meta Files Lawsuits Against Brazil, China, Vietnam Advertisers Over Celeb-Bait Scams — thehackernews.com — 27.02.2026 09:56
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Meta has developed protections for over 500,000 celebrities and public figures to combat celeb-bait scams.
First reported: 27.02.2026 09:561 source, 1 articleShow sources
- Meta Files Lawsuits Against Brazil, China, Vietnam Advertisers Over Celeb-Bait Scams — thehackernews.com — 27.02.2026 09:56
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A Vietnam-based advertiser used cloaking techniques to bypass Meta's review process, leading to scam ads offering discounted items.
First reported: 27.02.2026 09:561 source, 1 articleShow sources
- Meta Files Lawsuits Against Brazil, China, Vietnam Advertisers Over Celeb-Bait Scams — thehackernews.com — 27.02.2026 09:56
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Scam ads generated more than 300 million impressions in less than a month, with 10 advertisers responsible for over 56% of observed scam ads.
First reported: 27.02.2026 09:561 source, 1 articleShow sources
- Meta Files Lawsuits Against Brazil, China, Vietnam Advertisers Over Celeb-Bait Scams — thehackernews.com — 27.02.2026 09:56
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Threat actors are compromising routers to alter DNS settings, directing users to scam and malware content.
First reported: 27.02.2026 09:561 source, 1 articleShow sources
- Meta Files Lawsuits Against Brazil, China, Vietnam Advertisers Over Celeb-Bait Scams — thehackernews.com — 27.02.2026 09:56
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A network of over 150 cloned, fake websites impersonating real law firms was identified to promote business impersonation scams.
First reported: 27.02.2026 09:561 source, 1 articleShow sources
- Meta Files Lawsuits Against Brazil, China, Vietnam Advertisers Over Celeb-Bait Scams — thehackernews.com — 27.02.2026 09:56
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Cambodian government has launched operations to dismantle cyber scam networks, arresting 168 people and deporting 2,722 individuals.
First reported: 27.02.2026 09:561 source, 1 articleShow sources
- Meta Files Lawsuits Against Brazil, China, Vietnam Advertisers Over Celeb-Bait Scams — thehackernews.com — 27.02.2026 09:56