European social media scam ads generate nearly £3.8bn in 2025
Target Trend
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European social media platforms generated nearly £3.8bn from scam ads in 2025, showing a large fraud surface that can expose users to money loss, personal-data theft, and account takeover. The trend covered 11 European markets and about 10% of 993 billion ad impressions, signaling that malicious paid content is embedded at scale across major platforms.
Related Happenings
Rising social-media scam losses among U.S. consumers in 2025
Target Trend
First: 27.04.2026 19:27
Last: 27.04.2026 19:27
Sources 1
About this happening:
**Social media scams** drove a sharp rise in consumer losses in **2025**, with reported losses reaching **$2.1 billion** and nearly **30%** of scam-loss reports starting on these...
Rising social-media scam losses among U.S. consumers in 2025
Target TrendAbout this happening: **Social media scams** drove a sharp rise in consumer losses in **2025**, with reported losses reaching **$2.1 billion** and nearly **30%** of scam-loss reports starting on these...
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First: 12.03.2026 15:17
Last: 12.03.2026 15:17
Sources 1
About this happening:
Meta introduced **new anti-scam protections** across **WhatsApp**, **Facebook**, and **Messenger**, adding warnings and detection features to reduce scam abuse against users. The...
Meta rolls out anti-scam tools for WhatsApp, Facebook, and Messenger
Security Tool/ServiceAbout this happening: Meta introduced **new anti-scam protections** across **WhatsApp**, **Facebook**, and **Messenger**, adding warnings and detection features to reduce scam abuse against users. The...
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Campaign
First: 27.02.2026 09:56
Last: 27.02.2026 09:56
Sources 1
About this happening:
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PurpleBravo Contagious Interview campaign
Campaign
First: 21.01.2026 19:17
Last: 21.01.2026 19:17
Sources 1
About this happening:
The **North Korea-linked Contagious Interview** campaign is refining its malware stack, with **Cisco Talos** reporting that **BeaverTail** and **OtterCookie** are being merged mor...
PurpleBravo Contagious Interview campaign
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Latest development: 22.04.2026 17:48
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Campaign
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Sources 1
About this happening:
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Timeline
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09.02.2026 12:30 1 articles · 3mo ago
Juniper Research quantifies Europe-wide scam-ad revenue
Initial DisclosureJuniper Research quantified malicious paid posts across Facebook, Instagram, TikTok, Snapchat, X and LinkedIn in 11 European markets, finding that European social media users saw 993 billion ad impressions in 2025 and that about 10% were linked to scams, generating nearly £3.8bn ($5.2bn) in platform revenue. The report warned that scam ads can erode trust, cause money loss, and expose sensitive financial and personal information, and it called for stronger detection, enforcement, and user education as total impressions could reach 1.4 trillion by 2030.
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- Social Media Platforms Earn Billions from Scam Ads — www.infosecurity-magazine.com — 09.02.2026 12:30